---
title: "Referral Links: Attribution Model – Last-Click or First-Click"
url: "https://couponaffiliates.com/fr/documents/liens-de-reference-modele-dattribution-dernier-clic-ou-premier-clic/"
updated: "2025-09-16"
category: Referral URLs
---

# Referral Links: Attribution Model – Last-Click or First-Click

You can choose how conversions are credited when multiple referral links are involved in a customers purchase, in the “Referral Links” settings tab.

- Last-Click: New referral links overwrite referral cookies and auto-applied coupon with the latest affiliate.
- First-Click: Once a referral cookie exists, later referral links won’t replace it or the cart coupon automatically; customers can still manually apply a different coupon.

Bare in mind: In both cases the referral link cookie will take priority over the cart coupon in terms of awarding the affiliate, if [link tracking without coupons](https://couponaffiliates.com/docs/tracking-conversions-via-referral-url-without-coupons/) is enabled.

 ![](https://couponaffiliates.com/wp-content/uploads/2025/09/84746d973d6ee93ffd5263138912170c.png)