8 Best Points and Rewards Plugins for WooCommerce (Tested & Compared)

A loyalty program is one of the cheaper ways to lift repeat purchases on a WooCommerce store, since rewarding existing customers usually costs far less than acquiring new ones.

The hard part is picking a plugin, because the options range from free starter tools to gamified suites with spin wheels, and even referral systems.

The short version: the best points and rewards plugin depends on how you want to run your program.

• For a clean, modern program without the bloat, Einfache Punkte und Belohnungen by RelyWP is our pick, and it has a genuinely usable free version.
• For deep gamification (badges, public leaderboards, rankings), YITH and WPLoyalty go furthest.
• For a free starting point, Simple Points and Rewards, WPLoyalty, and WP Swings all have free versions on WordPress.org.
• If you hate annual subscriptions, SUMO Reward Points is a one-time payment on CodeCanyon.
• If you want points to convert into store credit rather than single-use coupons, the “Loyalty Program by Advanced Coupons” and “Simple Points and Rewards” plugins handle that natively.

Below we compare eight of the best points and rewards plugins for WooCommerce in 2026, with honest pros and cons for each.

How we compared these plugins

These are the factors that tend to matter most when choosing a points and rewards plugin, and the ones we’ve weighed in each review:

• Ways to earn – purchases, signups, referrals, reviews, birthdays, social shares, and so on.
• Reward types – whether points redeem only for coupons, or also for free products, free shipping, or store credit.
• Gamification – levels, badges, leaderboards, and other mechanics that drive repeat visits.
• Ease of use – setup time, the admin interface, and the customer-facing experience.
• Pricing and licensing – free versions, starting price, and renewal terms.
• Maintenance and support – how actively it’s updated and how it’s supported.

The best WooCommerce points and rewards plugins at a glance

Last updated: June 2026. Pricing was checked in June 2026. Several of these plugins use discounted first-year or introductory pricing that renews higher, so always confirm the current cost on the vendor’s own site before buying.

The 8 best WooCommerce points and rewards plugins in 2026

1. Einfache Punkte und Belohnungen (von RelyWP)

Einfache Punkte und Belohnungen is a newer plugin (released November 2025) built around one idea: give you a full loyalty program without burying you in settings tabs before you can award your first point.

It’s rated 5/5 on WordPress.org and is on 350+ active installs at the time of writing, so it’s early in its life but off to a strong start.

As the name suggests, the appeal is the balance of a clean, modern interface with a deep feature set underneath.

Customers get a dedicated “Rewards” tab under My Account where they can see their points, levels, badges, ways to earn, and claim rewards, and admins get a single settings area to manage all of it.

On the earning side it covers signups, spending, fixed or tiered points per order, every-Nth-order bonuses, birthdays, reviews, social sharing, daily logins (with streak bonuses), and a prize wheel.

It also includes a full feature-rich refer a friend system, to allow customers to earn points from referring their friends through referral links or coupons.

Points redeem for coupon vouchers, free products, or a straightforward discount at checkout, and conditional rules let you adjust how much is awarded based on cart, product, or customer.

A few things set it apart from the older plugins on this list. A levels and badges system lets customers climb tiers (Bronze, Silver, Gold, or whatever you name them) for better earn rates and custom perks.

A floating rewards widget gives quick access to a customer’s balance, referral link, and vouchers from any page. And a gift widget greets newly referred visitors with the discount their friend sent them, which nudges that first purchase.

The checkout redemption tool shows customers how many points an order will earn and lets them apply a voucher in one click. There’s also guest points tracking, multi-currency support, automated points and reward expiry with reminder emails, dark mode, and one-click migration from WPLoyalty and WP Swings if you’re switching.

One early review on WordPress.org sums up the general reaction so far:

“I’ve probably used about 3-4 different points and rewards plugins for WooCommerce over the years, and this one has absolutely the best interface for both end users and admins… It is easily the best points plugin I’ve used.”

Best for: Store owners who want a modern, easy-to-run loyalty program with gamification built in.

Pros:

• Clean, modern interface that’s quick to set up.
• Wide range of ways to earn, including a prize wheel and daily-login streaks.
• Built-in refer a friend system.
• Points redeem for vouchers, free products, or a checkout discount.
• Floating widget and gift widget, which most pricier plugins charge extra for or don’t offer.
• A very capable free version on WordPress.org – plus monthly, yearly, and lifetime options for Pro.
• One-click migration from most of the other popular loyalty plugins.

Cons:

• The newest plugin here, so it has a shorter track record than the established names, but it is backed by a reliable company that has years of experience.
• Built for WooCommerce, so it isn’t an option for non-WooCommerce stores.
• Some of its more advanced features (such as the prize wheel and conditional rules) need the Pro version.

Preisgestaltung: A free version is available on WordPress.org. Pro pricing for a single site is $11.99/month, $99.99/year, or $349.99 as a one-time lifetime licence, with a first-payment discount usually offered. Multi-site licences (5 and 25 sites) are available, there’s a 7-day free trial, and a 14-day money-back guarantee.

2. YITH WooCommerce Punkte und Belohnungen

YITH WooCommerce Punkte und Belohnungen is one of the most established options in the category, used by more than 30,000 stores and rated 4.2/5 from over 120 reviews. It’s the maximalist choice here: if you want to go deep on gamification, few plugins match it.

You can assign points by global rule, product, category, or user role, and reward extra points for registrations, daily logins, profile completion, referrals, birthdays, reviews, order counts, and spending milestones. The gamification side is the standout, with custom levels and badges, public customer leaderboards, and progress banners on the My Account page.

Points redeem as a cart discount (fixed or percentage), and you can offer free shipping as a reward, set per-role conversion rates, apply redemption restrictions, and import or export points by CSV. If you already run YITH Membership, Affiliates, or Advanced Reviews, the cross-plugin integrations are a real draw.

The trade-off for that depth is complexity. The interface is dense, and setting up even a basic program means working through several tabs and a lot of toggles. There’s also no free version anymore (YITH discontinued it), and redemption is limited to coupon-style discounts rather than free products or store credit.

Best for: Stores that want the deepest gamification (badges, leaderboards, tiers) or that already run other YITH plugins.

Pros:

• The strongest gamification on this list: levels, badges, and public leaderboards.
• Granular point rules by product, category, and user role.
• Deep integration with the wider YITH plugin ecosystem.
• Long track record and a large install base.

Cons:

• Dense interface with a steeper setup than the newer plugins.
• No free version, and no trial beyond a live demo.
• Points redeem only as coupon discounts, not free products or store credit.
• One of the pricier single-site options.

Preisgestaltung: No free version. $139.99/year for a single-site licence, with a 30-day money-back guarantee.

3. WPLoyalty

WPLoyalty, by Flycart (the team behind Discount Rules for WooCommerce), is a campaign-based loyalty plugin rated 4.9/5 from more than 260 reviews. Where YITH leans into gamification, WPLoyalty leans into reward flexibility and conditional logic.

Instead of a single global “X points per dollar” setting, you build campaigns for specific actions: purchases, signups, reviews, referrals, social shares, birthdays, daily logins, and spending goals. Each campaign can carry its own conditions (customer group, product category, currency, and so on), and you can schedule them in advance for promotions.

Reward types are a strong point: as well as points-for-coupons, customers can redeem for free products, free shipping, or fixed and percentage discounts. There’s a VIP tiers system, point expiry, multi-currency and multilingual support (WPML, Polylang, Loco), and CSV import/export for migrating balances. The customer-facing “Launcher” is a compact, chat-style panel for discovering and redeeming rewards.

Best for: Stores that want conditional campaign logic and varied reward types (free products, free shipping, store credit-style discounts) from a single plugin.

Pros:

• Flexible, campaign-based earning rules with conditions and scheduling.
• Five reward types, including free products and free shipping.
• Free version on WordPress.org, with a polished customer-facing launcher.
• Strong reviews and an active developer with a large WooCommerce track record.

Cons:

• Lighter on deep gamification (no public leaderboards) than YITH.
• Some capabilities (point expiry, multi-currency, launcher) are add-ons.
• Overkill if you only need basic “earn points, get a discount”.

Preisgestaltung: A free version is available on WordPress.org. Pro plans start at around $105/year for a single site and scale up for multi-site (Starter, Professional, and Agency tiers), with a 14-day money-back guarantee. Confirm the current tier pricing on their site, as it changes periodically.

4. SUMO-Belohnungspunkte

SUMO-Belohnungspunkte has been on the CodeCanyon marketplace for years and is rated 4.6/5 across roughly 7,000 sales. Two things make it stand out: a one-time payment instead of an annual subscription, and a feature most rivals don’t offer at all.

It rewards points for purchases, signups, reviews, referrals, social promotion (Facebook, Twitter, and more), coupons, and blog comments, with rules at the product, category, or global level. Recent versions added points expiry. The genuinely unusual feature is user-to-user point transfer, which lets customers send points to each other, handy for community-focused stores.

The trade-offs come with the CodeCanyon model. Updates are manual downloads rather than one-click WordPress updates, the admin interface feels dated next to the newer plugins, and the support community is smaller. Redemption is also limited to discount coupons.

Best for: Budget-conscious stores that would rather pay once, and community stores that want user-to-user point sharing.

Pros:

• One-time payment, no recurring subscription.
• Large feature set covering many earning actions.
• User-to-user point transfer, which is genuinely rare.
• Product, category, and global point rules.

Cons:

• Sold on CodeCanyon, so updates are manual rather than automatic.
• Dated admin interface compared with newer plugins.
• Redemption limited to discount coupons.
• Smaller support community.

Preisgestaltung: A one-time payment of around $49 on CodeCanyon (regular licence), which includes future updates for that licence.

5. WooCommerce Punkte und Belohnungen

WooCommerce Punkte und Belohnungen is the official extension from the WooCommerce team. Its appeal is guaranteed compatibility, but the trade-off is a thin feature set and a price that sits above most third-party options. It’s rated around 2.4/5 on the marketplace and is on roughly 8,000 installs.

It keeps things deliberately simple: define how many points customers earn per purchase and what each point is worth at redemption, and they can apply points on the cart or checkout page. You manage balances from the admin area. That’s about the extent of it.

There’s no gamification, no badges, no floating widget, and redemption is single discounts only.

What you get in return is the reassurance that it’s maintained alongside WooCommerce itself, so a core update is unlikely to break it.

Best for: Stores that value guaranteed Woo compatibility above features and don’t need anything beyond basic points-for-discounts.

Pros:

• Official extension, maintained alongside WooCommerce core.
• Simple to understand and quick to configure.
• Reliable, with little risk of breaking on Woo updates.

Cons:

• The most basic feature set here: no gamification, badges, or widget.
• Redemption is single discounts, so they can’t customise the amount applied.
• Expensive for what it does, and modestly rated.

Preisgestaltung: $179/year (around £149/year in GBP). No free version.

6. Punkte und Belohnungen für WooCommerce (von WP Swings)

Points and Rewards for WooCommerce by WP Swings has a generous free version and a Pro upgrade that leans hard into gamification and engagement. If you’re judging on features per dollar, it’s one of the better-value options.

Where it differs from the more conventional plugins is the emphasis on active engagement rather than passive earning. The Pro version runs interactive campaigns through customisable pop-ups, including a spin-the-wheel feature, quizzes, social shares, and comment-based points.

• Spin-the-wheel: customers spin to win points or coupons, with configurable segments and cooldown periods.
• Purchase with points: let customers buy specific products entirely with points, useful for swag stores.
• Behavioural rewards: award points for quizzes, comments, or daily logins.
• Membership tiers: VIP levels that grant higher earn rates to your best spenders.
• Omnichannel notifications: notify customers by email, SMS, and WhatsApp, plus a Klaviyo integration.

Best for: Stores that want gamified, interactive campaigns (spin wheel, quizzes) and channels like WhatsApp and Klaviyo, at a reasonable price.

Pros:

• Strong gamification: spin-the-wheel, quizzes, and badges.
• Email, SMS, WhatsApp, and Klaviyo notifications.
• Capable free version on WordPress.org.
• Good value for the breadth of features.

Cons:

• Several headline features (birthday rewards, first-order points, quizzes) need Pro.
• Some users may feel the interface is a litter outdated.
• The pop-up-heavy approach won’t suit every brand.
• Some functions may depend on other WP Swings plugins.

Preisgestaltung: A free version is available on WordPress.org. Pro is $99/year (1 site), $199/year (5 sites), or $409/year (10 sites), with two-year options and a 30-day money-back guarantee.

7. Loyalitätsprogramm für WooCommerce (von Advanced Coupons)

Treueprogramm für WooCommerce comes from the team behind Advanced Coupons.

It isn’t just a standalone loyalty plugin, and is part of the wider promotions suite that also covers BOGO deals, store credit, gift cards, and auto-apply rules.

You can launch a program quickly and award points for purchases, product reviews, blog comments, and spending thresholds. The distinguishing feature is redemption: rather than only generating single-use coupons, points can convert into store credit that customers spend on future orders, which tends to retain better than one-off coupons. There’s a built-in migration tool that imports data from YITH, SUMO, and the official Woo plugin.

Customers get a “My Account” dashboard for their points history and redemptions, and admins get reporting on point statuses, sources, and top earners.

Best for: Stores that want points to convert into store credit, especially those already running (or planning to run) Advanced Coupons promotions.

Pros:

• Points can redeem as store credit, not just single-use coupons.
• Migration tool that imports from YITH, SUMO, and the official Woo plugin.
• Fits neatly alongside the wider Advanced Coupons promotion toolkit.
• Clear customer dashboard and admin reporting.

Cons:

• Lighter on gamification (no badges or leaderboards).
• Best value really comes through the wider suite or the All Access bundle.
• No standalone free version of the loyalty plugin.

Preisgestaltung: From around $99.50/year (Growth, 1 site) up to $199.50/year (Business, unlimited sites). It’s also part of the All Access bundle (around $249/year) alongside the other Advanced Coupons tools, and an introductory discount is often available on the first payment.

8. RewardsWP

RewardsWP is a newer plugin (launched late 2025) from the team behind AffiliateWP. It combines a points-based loyalty program with a refer-a-friend system, so it sits a little differently from the pure points plugins above: its real strength is pairing customer rewards with word-of-mouth referrals in one tool.

On the loyalty side it awards points for purchases, signups, referrals, reviews, and birthdays (guests can earn too), with redemption for free products, fixed or percentage discounts, or free shipping depending on your plan. On the referral side, every member gets a unique code, and you can reward both the advocate and the friend with a double-sided incentive.

It integrates natively with WooCommerce and Easy Digital Downloads, keeps data self-hosted, and includes a branded rewards widget plus fraud prevention (self-referral blocking, IP rate limiting, duplicate-email detection). If you already run AffiliateWP, the two are designed to work side by side.

Best for: Stores that want to run a points program and a refer-a-friend program together, particularly existing AffiliateWP users.

Pros:

• Combines a points program with double-sided referrals in one plugin.
• Free products, discounts, and free shipping as reward types.
• Built-in fraud prevention for referrals.
• Self-hosted, and pairs naturally with AffiliateWP.

Cons:

• A new product, so a shorter track record than most here.
• No free version.
• Reward types are tiered, so free products and free shipping need higher plans.

Preisgestaltung: Regular pricing is $159/year (Basic, 1 site), $199/year (Plus, 2 sites), and $319/year (Pro, 5 sites), with a roughly 50% introductory discount often applied to the first payment. A bundle with AffiliateWP is also available, and there’s a 14-day money-back guarantee.

Frequently asked questions

What is the best WooCommerce points and rewards plugin?

There’s no single best plugin for every store. Simple Points and Rewards (our plugin) is a strong all-rounder with a modern interface and a free version; YITH and WPLoyalty go deepest on gamification and reward flexibility; SUMO suits stores that prefer a one-time payment; the official WooCommerce extension is the safe pick if compatibility is your priority; WP Swings is good value for gamified campaigns; Advanced Coupons is best if you want points to become store credit; and RewardsWP is built for running points and refer-a-friend together. Match the plugin to how you plan to run your program rather than looking for a single “winner”.

How do points and rewards plugins work?

You set an earn rate (for example, 1 point per $1 spent) and a redeem rate (for example, 100 points equal $5 off). Customers automatically earn points on the actions you enable, such as purchases, signups, reviews, or referrals, and redeem them at checkout for a discount, a free product, free shipping, or store credit, depending on the plugin. Most plugins also let you award bonus points for milestones and set points to expire after a period of inactivity.

Is there a free WooCommerce points and rewards plugin?

Yes. Simple Points and Rewards, WPLoyalty, and WP Swings all have free versions on WordPress.org that are enough to launch a basic program. Free tiers usually limit the more advanced features (gamification, extra reward types, expiry, and so on), which are reserved for the paid versions.

Can customers redeem points for things other than coupons?

It depends on the plugin. Some redeem only as discount coupons (the official WooCommerce extension, SUMO, and YITH), while others also support free products and free shipping (Simple Points and Rewards, WPLoyalty, WP Swings, RewardsWP). The Loyalty Program by Advanced Coupons converts points into store credit too.

Will a loyalty plugin slow down my store?

A well-built plugin shouldn’t noticeably affect page speed. Newer plugins like Simple Points and Rewards are designed to be lightweight, and the established options generally perform fine in independent tests. As always, test on a staging site first and only enable the features you’ll actually use.

Can I switch loyalty plugins without losing customer points?

Usually yes, but the path depends on the plugins involved. Customer point balances live in your current plugin’s database, so you’ll need a migration route. Simple Points and Rewards has one-click migration from WPLoyalty and WP Swings, and the Advanced Coupons Loyalty Program imports from YITH, SUMO, and the official Woo plugin. Most plugins also support CSV import/export as a fallback.

How much does a WooCommerce points and rewards plugin cost?

Self-hosted plugins typically range from around $49 (SUMO’s one-time payment) to roughly $100–$180/year for the more feature-complete options, with multi-site licences costing more. Free versions are available if you want to start without any upfront cost. Always check the vendor’s current pricing and renewal terms before buying, as introductory discounts and renewal rates vary.

Choosing the right points and rewards plugin for your store

Every plugin here can run a working loyalty program, so the decision comes down to specifics.

Whichever you choose, the important thing is to pick the one that matches how you want to run your program, test it on a staging site, and get it live so you can start rewarding your customers loyalty!

Elliot Sowersby

Elliot Sowersby ist ein WordPress-Entwickler aus Yorkshire, Vereinigtes Königreich. Er ist der Gründer und leitende Entwickler von Coupon-Affiliates und RelyWP.