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Multi-Level Affiliates for WooCommerce

Let your affiliates build their own network.

Let your affiliates invite new people to your program. When their recruits refer a sale, they earn extra commission too, across as many tiers as you set up. Your network grows itself, and you keep full control of the rates. Multi-level affiliates are part of Coupon Affiliates Pro.

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Pro

Build a network

How multi-level affiliates work

Your affiliates invite new people to join your program. When a sub-affiliate refers a sale, they earn their normal commission, and the affiliates above them in the network earn extra commission based on your tier rates.

It turns your best affiliates into recruiters, so your program grows through the people who already know how to sell your products.

See it in action

How commission flows through your network

Here’s a £200 order with a 25% affiliate rate and two MLA tiers.

  • £
    Customer
    Places an order
    £200
    Using Sophie’s coupon
  • S
    Affiliate
    Sophie
    £50
    Her normal 25% commission
  • D
    Tier 1
    Daniel, who invited Sophie
    £10
    20% of Sophie’s earnings
  • A
    Tier 2
    Amelia, who invited Daniel
    £5
    10% of Sophie’s earnings

Sophie earns her full £50, and her network earns £15 on top. Every tier can use a percentage of earnings, a percentage of the order, a fixed amount, or a mix.

Pro

Recruiting made simple

Invite new affiliates in seconds

Affiliates invite people from the Invite tab on their MLA dashboard, either by entering an email address, or by sharing their own invite link and QR code.

Anyone who registers through their link joins their network automatically. The inviter becomes their tier 1 parent, and the inviter’s own parents become tier 2 and above.

  • Email invites and shareable invite links
  • QR codes for invite links
  • Optionally let invite links work as normal referral links too
  • Automatically add customers who use an affiliate’s coupon to their network
Invite tab on the Multi-Level Affiliate Portal, with an email invite form, the affiliate’s invite link, sharing and QR code buttons, and a list of recent invites and their status

Pro

Your structure, your rates

Multi-level tiers and rates

Choose how many tiers your network has, and what each tier earns. Every tier can pay a percentage of the sub-affiliate’s earnings, a percentage of the order total, a fixed amount per order, or any mix of the three.

MLA commission is paid on top of the sub-affiliate’s commission by default. If you’d rather keep your total cost the same, it can be taken out of the sub-affiliate’s commission instead.

  • 5 tiers by default, and you can set as many as you need
  • Give groups or individual affiliates their own tier rates
  • Rates are saved on each order, so later changes don’t alter past commission
MLA Tier Commission Rates settings, with separate percentage of affiliate earnings, percentage of order total and fixed amount fields for tiers 1, 2 and 3

For parent affiliates

A dashboard for their whole network

Parent affiliates get their own MLA dashboard, as a page in your theme or a full-screen portal. Turn each tab on or off to show exactly what you want.

Pro

Sub-Affiliates

Every coupon in their network, with its usage, tier and what they’ve earned from it.

Pro

Network

A tree diagram of their whole network, tier by tier.

Pro

Summary

Commission for each sub-affiliate over any date range, with Excel export.

Pro

Orders

Orders referred by their sub-affiliates, and their commission from each.

Pro

Invite

Email invites, their invite link and QR code, and the status of every invite.

Pro

Payouts

Request payouts of their MLA commission, using your payout methods.

Pro

See every recruit

Sub-affiliates at a glance

The Sub-Affiliates tab shows every coupon in the affiliate’s network, with who owns it, how often it’s been used, which tier it’s in, and how much the parent has earned from it.

Parents can open any sub-affiliate’s dashboard to see how they’re doing, and help them sell more.

  • Available on the MLA portal, or with the [couponaffiliates-mla] shortcode
  • A link to the MLA dashboard from the main affiliate dashboard
  • Uses your custom affiliate terminology
Sub-Affiliates tab on the Multi-Level Affiliate Portal, showing each sub-affiliate coupon with its user, usage, commission tier and the parent’s earnings from it

Pro

The big picture

Network tree

The Network tab shows a tree of the affiliate’s whole network, with every sub-affiliate in each tier, their coupon, and the commission the parent has earned from them.

Each sub-affiliate has buttons to view their dashboard or send them an email, so it’s easy to keep in touch with the team.

  • Profile images, tier badges and earnings for each affiliate
  • Drag to scroll through bigger networks
  • The same tree on the admin View Affiliate page
Network tab on the Multi-Level Affiliate Portal, showing a parent affiliate at the top and their tier 1 and tier 2 sub-affiliates, with the commission earned from each

Pro

Know who’s performing

Network summary and orders

The Summary tab shows each sub-affiliate’s referral commission, MLA commission and total, plus the parent’s own commission from them, for any date range.

The Orders tab lists the latest orders referred by their sub-affiliates, with the coupon used and the commission the parent earned.

  • Filter by date and search
  • Export the summary to Excel
  • Choose which columns to show
Summary tab on the Multi-Level Affiliate Portal, a table of sub-affiliates with their tier, coupon, referral commission, MLA commission and the parent’s commission, with date filters and an Export button

Pro

Paid like any other commission

MLA commission and payouts

MLA commission is added to the parent’s MLA balance as soon as their sub-affiliate earns commission, and it’s reversed automatically if the order is refunded. It works for coupon orders, referral link orders and lifetime commission.

Parents request payouts from the Payouts tab on their MLA dashboard, using your payout methods, threshold and invoice settings. You can see every parent’s unpaid, pending and paid MLA commission in one place.

  • Create MLA payout requests for affiliates in bulk
  • MLA payouts are labelled in payout lists, Bulk Pay and exports
  • MLA commission per tier shown on each order
MLA Affiliate Users admin page in Coupon Affiliates, listing parent affiliates with their sub-affiliates, MLA payouts and active tiers, and a Rebuild Network Tiers button

Pro

Stay in control

Invite-only access and approvals

Make the MLA dashboard invite-only, and give access to the affiliates you choose, one by one, or automatically to whole roles and affiliate groups.

You can also let parent affiliates review applications from their own recruits. They’re emailed when someone applies, and can see their details and accept or decline them from the Invite tab.

  • Grant MLA access per user, role or group
  • Parents approve or decline their sub-affiliates
  • Admins always have access
MLA settings with the MLA dashboard set to invite only, access given to the VIP Partners and Influencers groups, and parent approval of sub-affiliate registrations switched on

Pro

Manage the network

Admin tools for your network

Every affiliate’s MLA details are on their View Affiliate page in your admin, with their sub-affiliates, network tree, commission by tier and rates. You can add a sub-affiliate to their network from the same screen.

You can also move an affiliate to a different parent (their whole downline moves with them), adjust MLA balances, and rebuild network tiers after changing your tier settings.

  • MLA Users page with sub-affiliates, payouts and active tiers
  • Edit an affiliate’s parent from their profile
  • Total MLA commission column on the affiliate users list
MLA network tree, showing a parent affiliate and their sub-affiliates with the commission each has earned

And more

Also included

  • MLA emails Pro
    Invitations, new sub-affiliate signups and registrations, and new MLA commission.
  • Per-user & group rates Pro
    Override tier rates for top affiliates or whole groups.
  • Invite links as referral links Pro
    Let the same link recruit affiliates and refer customers.
  • Auto-assign customers Pro
    Customers who use an affiliate’s coupon can join their network.
  • MLA webhooks Pro
    Events for MLA commission, invites and new sub-affiliates.
  • Network in email reports Pro
    Add a network summary to affiliate email reports.

Questions

Frequently asked questions

How do affiliates recruit sub-affiliates?

By sending an email invite from their MLA dashboard, or by sharing their own invite link or QR code. Multi-level guide

How many tiers can I have?

5 by default, and you can set as many as you need. Each tier has its own commission rates. Multi-level guide

Does MLA commission come out of the sub-affiliate’s earnings?

Not by default. It’s paid on top, but there’s an option to deduct it from the sub-affiliate’s commission instead. Multi-level guide

Can top affiliates get better tier rates?

Yes. You can override the tier rates for an affiliate group or an individual affiliate. Per-group and per-user rates

How is MLA commission paid?

Parents have their own MLA balance, and request payouts from their MLA dashboard using the same payout methods as normal commission. Multi-level guide

Can I limit MLA to selected affiliates?

Yes. Make the MLA dashboard invite-only, and give access per user, or by role or group. Invite-only guide

Can parent affiliates approve their recruits?

Yes. They can accept or decline sub-affiliate applications from their MLA dashboard. Sub-affiliate approvals guide

Keep reading

Explore more features

Ready to launch your affiliate program?

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