Having an affiliate marketing program is one of the most effective ways to build your brand. The right affiliates can boost your brand awareness, helping grow your leads and sales. However, finding the right affiliates isn’t that straightforward, especially for an upcoming business that hasn’t already established a stable affiliate network. Don’t worry, though. In […]
Category: Blog Post
What Do Your Affiliates Say About Your Brand (and What You Can Do to Protect Your Brand Reputation)
Using affiliates as part of your marketing strategy can be a rewarding and complex experience. For example, when they’re recruited to help promote your business, affiliate marketers have the power to influence perceptions of your brand. In other words, they have power over your brand reputation. Current estimates suggest that, by the end of 2022, […]
How To Take Your Affiliate Marketing Campaign Beyond the Norm With Influencer Marketing
Influencer marketing is a very popular way to drive affiliate marketing sales. For example, more than 90% of marketers say they now use influencer marketing as a major part of their strategy. And while big names like Ariana Grande, Christiano Ronaldo and Joe Wicks remain out of reach for many companies, other social media influencers […]
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