Affiliate Reports & Analytics for WooCommerce
Know exactly what’s working in your affiliate program.
See sales, commission, clicks and conversions for every affiliate in one place. Compare periods, find your top performers, and keep affiliates in the loop with automatic affiliate reports and notifications.
Free
For store owners
Admin affiliate reports and analytics
Generate a report for all your affiliate coupons, for any date range. It covers sales, commission, unpaid commission, clicks and conversions, with daily trends, traffic sources, top performers and stats for each coupon.
The free version covers the past 3 months. Pro unlocks any date range, comparing with another period, filtering by affiliate group, and CSV export.
- Quick date presets, or a custom range
- Filter by sales, commission or conversion rate
- Download a PDF report
- Compare periods and export to CSV (Pro)



Insights
Questions your reports answer
Pick a date range, and the Reports page pulls it all together in one place. Download it as a PDF to share or keep.
Free
Who are my best affiliates?
Top Performers ranks coupons by sales, commission and usage, next to your best-selling products.
Free
Which links convert?
Clicks, conversions and conversion rate for referral links, with a daily trends chart for sales, commission and clicks.
Free
Where does the traffic come from?
See the top landing pages and referring sites, plus the top campaigns with Pro.
Pro
Who is slowing down?
Compare with the previous period, and filter for coupons whose sales have dropped by a set percentage.
Pro
What do I owe?
Unpaid commission and pending payouts for the whole program, and for each coupon.
Pro
What happened this month?
Counts of new registrations, payout requests, payouts paid and rewards earned in the period.
Pro
Keep affiliates engaged
Affiliate email reports
Automatically email affiliates a summary of their performance every week, month or quarter, sent on the first day of the new period.
Reports can include their earnings, sales and referrals compared with the last period, best-selling products, traffic sources, payouts and leaderboard position. A report never shows more than the affiliate’s dashboard does.
- Modern, Minimal or Classic templates
- Optional PDF attachment
- Affiliates can turn reports on or off
- Preview a real report before it’s sent

Free
Never miss a sale
Email notifications
Affiliates are emailed when an order uses their coupon, when a referred order is cancelled or refunded, and when their application is accepted. You’re emailed about new applications and payout requests.
Every email can be customised, with merge tags for the affiliate’s details, order and commission.
- Turn each email on or off
- Set your own sender name and address
- Send to extra email addresses (Pro)

Free
Every referral, explained
Affiliate info on orders
A “Coupon Affiliate” column is added to your WooCommerce orders list, showing the coupon, affiliate and commission for each order.
Open an order to see who referred it, how it was attributed, and a full breakdown of how the commission was calculated. You can recalculate commission or change the referral coupon from the same box.
- See whether commission has been granted yet
- Affiliate Orders page with filters and export
- Bulk assign coupons to past orders

Pro
Friendly competition
Affiliate leaderboards
Show a leaderboard of your top affiliates on any page with a shortcode, ranked by referrals, commission or total sales.
Choose the time frame, like this month, the last 12 months or all time, and which columns to show. The logged-in affiliate’s own row can be highlighted.
- Table or list layout
- Show display names or usernames
- Works with page caching

Pro
Instant updates
SMS notifications
Text affiliates when they make a sale, get paid or are approved, using your own Twilio account. You can get texts too, for new registrations and payout requests.
Each message has its own template, and affiliates can add their number and opt out from their dashboard.
- Turn each text on or off
- Merge tags for the affiliate, coupon and commission
- Send a test text before going live

And more
Also included
- Admin dashboard Free
Your latest referrals, sales, registrations and payouts on one screen. - Referral URL visits Free
Every click on every affiliate’s link, with filters. - Admin notifications Free
A notification bell for new referrals, registrations and payout requests. - Activity log Free
A log of everything that happens in your program.
Questions
Frequently asked questions
Can the free version run admin reports?
Yes, for the past 3 months. Pro adds any date range, period comparison, affiliate group filters and CSV export. Admin reports guide
How often are affiliate email reports sent?
Weekly, monthly or quarterly, on the first day of the new period, at a time you choose. Email reports guide
Will email reports show data I’ve hidden from affiliates?
No. A report never shows more than the affiliate’s dashboard does. Email reports guide
Are affiliates told when a referred order is refunded?
Yes. There’s an optional email when a completed referred order is cancelled, refunded or failed, and an SMS version with Pro. Email notifications guide
Which SMS provider is used?
Twilio. You connect your own Twilio account and pay their rates. SMS guide
Ready to launch your affiliate program?
Try Coupon Affiliates Pro free for 7 days, or get started with the free version on WordPress.org.